LVMH Luxury Ventures
Investment vehicle of LVMH Moët Hennessy Louis Vuitton
Also known as LLV, LVMH Luxury Ventures Fund I, LVMH Luxury Ventures Advisors
LVMH vehicle created in 2017 to take minority stakes in young luxury, fashion and beauty brands; recent stakes include Molli and BDK Parfums (2025).
LVMH’s minority-stake vehicle for young brands; not L Catterton (separate LVMH/Groupe Arnault–Catterton firm) or Aglaé Ventures (Agache).
- HEADQUARTERS
- Paris, France
- FOUNDED
- 2017
- AUM
- —
- OUTSIDE CAPITAL
- —
- TEAM LISTED
- 1 people
Focus
- STAGES
- —
- SECTORS
- Consumer & E-commerce
- GEOGRAPHY
- Global
Overview
LVMH Luxury Ventures was set up by LVMH in early 2017 to take minority stakes in emerging luxury brands with growth potential, led by Julie Bercovy, previously deputy head of M&A at LVMH. Press at launch reported an initial €50M envelope and investments of €2–10M for 15–20% stakes in leather goods, watches and jewellery, accessories, perfume and cosmetics. Recent disclosed investments are French knitwear brand Molli (July 2025) and niche perfumer BDK Parfums (November 2025); other holdings named in press include Our Legacy, Gabriela Hearst, Aimé Leon Dore, Db and Officine Universelle Buly, which LVMH later acquired.
Investment thesis
Minority stakes in young, fast-growing luxury brands (fashion, leather goods, watches and jewellery, accessories, perfume and cosmetics), leaving creative and operational control with founders.
PORTFOLIO (7)
- BDK ParfumsConsumer & E-commerce · since 2025
- MolliConsumer & E-commerce · since 2025
- Our LegacyConsumer & E-commerce
- Gabriela HearstConsumer & E-commerce
- Aimé Leon DoreConsumer & E-commerce
- DbConsumer & E-commerce
- Officine Universelle BulyConsumer & E-commerce · Acquired
People
- Julie BercovyCEO, LVMH Luxury Ventures Advisors · source
Frequently asked questions
LVMH Luxury Ventures is a corporate venture arm based in Paris, France, founded in 2017.
Yes. LVMH Luxury Ventures invests its own capital in private companies.
LVMH Luxury Ventures invests in Consumer & E-commerce.
Key people at LVMH Luxury Ventures include Julie Bercovy (CEO, LVMH Luxury Ventures Advisors).
LVMH Luxury Ventures's investments include BDK Parfums, Molli, Our Legacy, Gabriela Hearst, Aimé Leon Dore, Db and Officine Universelle Buly.
The most recent publicly reported investment by LVMH Luxury Ventures is BDK Parfums (Minority stake), announced in Nov 2025.