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Multi Family OfficeInvests through funds, not into companiesLAST VERIFIED Oct 2026 · 6 SOURCES

Also known as 1010 Capital Pty Ltd

Melbourne (South Yarra) private investment office advising entrepreneurs, families and family offices on their whole portfolio; advisory basis only.

Identity

HEADQUARTERS
Melbourne, Australia
FOUNDED
2020
OUTSIDE CAPITAL
Yes — also manages others' money

Investment approach

INBOUND
Warm intros only

Overview

1010 Capital Pty Ltd (ABN 90 646 501 297, registered December 2020) is a South Yarra, Melbourne investment advisory firm founded by Dale Sanftl, formerly of the Myer Family Office and PwC. It describes itself as a private investment office for a select group of entrepreneurs, families and family offices, providing investment advisory, portfolio administration, asset allocation and due diligence across clients' whole balance sheets. It works on an advisory basis only, with investments held in clients' own names, and is a corporate authorised representative of Omnia Capital Partners Pty Limited (AFSL 520383).

Investment thesis

Unconstrained, long-term portfolios built across 100% of a client's balance sheet, with careful selection and high conviction in investment choices.

People

  • Marcel Madalin
    Chief Investment Officer · source
  • Harry Stobie
    Investment Manager · source
  • Vincent Siddins
    Investment Analyst · source
  • Dale Sanftl
    CEO & Founder · source
  • Jules Sanftl
    COO · source
  • Tim Evans
    Operations Director · source
  • Mark Randall
    Operations Manager · source

Frequently asked questions

1010 Capital is a multi family office based in Melbourne, Australia, founded in 2020.

1010 Capital does not publicly state whether it puts its own money into companies or invests through funds.

Key people at 1010 Capital include Dale Sanftl (CEO & Founder), Jules Sanftl (COO), Marcel Madalin (Chief Investment Officer) and Tim Evans (Operations Director).

1010 Capital states that it reviews opportunities through introductions only.

Yes. 1010 Capital manages capital from outside investors.