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Single Family OfficePuts its own capital into companiesLAST VERIFIED Oct 2026 · 4 SOURCES

Sarcha Advisors

Family office set up by Rohit Chanana in 2019 to invest in founders; has backed 60+ Indian start-ups as an angel investor, with 20+ follow-on rounds.

USEFUL FOR Co-investors

Family & background

HEADQUARTERS
Gurugram, India
FOUNDED
2019

Investment approach

ROUTES
Companies (own capital)
STRATEGIES
Direct investments

Overview

Sarcha Advisors is the family office Rohit Chanana founded in 2019 after a long career with Hero Group, Ranbaxy and Escorts, as a platform to invest in values-driven founders. His daughter Ishani Chanana joined in 2020 and leads capital allocation and investment strategy. The office says it has backed over 60 start-ups and taken part in more than 20 follow-on rounds; its site lists angel investments such as Josh Talks, Kredily, BatX Energies and Lal10.

Investment thesis

"Dil-Se Investing": values and purpose alignment with founders, long-term ecosystem partnerships, robust and scalable business models, and decisions anchored on financial fundamentals and cash flows.

Holdings & investments (15)

  • StyleDotMe
  • Josh Talks
  • Jalongi
  • Blowhorn
  • eBikeGo
  • TrulyMadly
  • Stack Finance
  • Kredily
  • OTO Capital
  • Devnagri
  • BatX Energies
  • goSTOPS
  • Lal10
  • Hoora
  • Vgenomics

People

  • Ishani Chanana
    Co-Founder (capital allocation and investment strategy) · source
  • Rohit Chanana
    Founder · source

Frequently asked questions

Sarcha Advisors is a single family office based in Gurugram, India, founded in 2019.

Sarcha Advisors invests its own capital into companies. Its stated asset mix includes direct investments.

Key people at Sarcha Advisors include Rohit Chanana (Founder) and Ishani Chanana (Co-Founder (capital allocation and investment strategy)).

Sarcha Advisors's holdings and investments include StyleDotMe, Josh Talks, Jalongi, Blowhorn, eBikeGo, TrulyMadly, Stack Finance and Kredily, among others.