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Single Family OfficePuts its own capital into companiesLAST VERIFIED Oct 2026 · 3 SOURCES

Dubai (DIFC) single family office founded by Elie Khouri, investing in real estate, hospitality, design, ventures and collectibles.

USEFUL FOR Co-investors

Family & background

HEADQUARTERS
Dubai, United Arab Emirates
FOUNDED
2017

Investment approach

ROUTES
Companies (own capital)
STRATEGIES
Direct investmentsReal estateVenture capital
INBOUND
Accepts submissions

Overview

Vivium is a single-family office in Dubai International Financial Centre founded by Elie Khouri, who has expanded it since 2017. It steers a portfolio across five pillars: real estate and hospitality assets (including Sotheby's International Realty franchises in the UAE, KSA, UK and Spain and the Luura boutique hotel brand launched in 2025), the Atelio design business, ventures and collectibles. Its ventures arm backs companies in fintech, proptech, hospitality tech and next-generation consumer platforms.

Investment thesis

Invests in talent and ideas and builds enduring brands with a multigenerational outlook; ventures must amplify its core pillars (fintech, proptech, hospitality tech, next-generation consumer platforms).

Holdings & investments (3)

  • Luura
    Consumer & E-commerce · since 2025
  • Sotheby's International Realty (UAE, KSA, UK, Spain)
    Real Estate & PropTech
  • Atelio
    Consumer & E-commerce

People

  • Mido Khatib
    Investment Manager · source
  • Laura Fallaha
    Real Estate Asset Manager · source
  • Elie Khouri
    Founder · source
  • Omar Salameh
    Group CEO · source
  • Hunain Muhammad Yasin
    Finance Director · source
  • Sophie Khoury
    Director of Hospitality · source
  • Sana Ansari
    Director of Legal & Family Office Governance · source

Frequently asked questions

Vivium Holding is a single family office based in Dubai, the United Arab Emirates, founded in 2017.

Vivium Holding invests its own capital into companies. Its stated asset mix includes direct investments, real estate and venture capital.

Vivium Holding invests in Real Estate & PropTech, Fintech and Consumer & E-commerce.

Key people at Vivium Holding include Elie Khouri (Founder), Omar Salameh (Group CEO), Hunain Muhammad Yasin (Finance Director) and Sophie Khoury (Director of Hospitality).

Vivium Holding's holdings and investments include Sotheby's International Realty (UAE, KSA, UK, Spain), Luura and Atelio.

Vivium Holding states that it accepts submissions through its official contact page.