Skip to content
Accelerator / StudioAllocates capital directlyLAST VERIFIED Oct 2026 · 7 SOURCES

Mamazen

Also known as Mamazen S.r.l. S.B., Mamazen Startup Studio, IH1, IH1 Srl, Mamazen IH1

Turin startup studio (Società Benefit, 2018) that creates 2–4 startups a year for micro-businesses; its partner holding IH1 Srl invests €150K for 15% in each new company.

HEADQUARTERS
Turin, Italy
FOUNDED
2018
AUM
—
OUTSIDE CAPITAL
Yes
TEAM LISTED
3 people

FOCUS

STAGES
Pre-SeedSeed
GEOGRAPHY
Italy

WHAT IT IS

Accelerator / Studio. Accelerators and venture studios that invest their own or programme capital in very early companies, for equity.

ABOUT

Mamazen S.r.l. Società Benefit is a Turin startup studio founded in 2018 by Farhad Alessandro Mohammadi that creates two to four startups a year bringing digital booking and management tools to artisans, micro-businesses and professionals. It uses a “dual entity” model: the studio co-founds the companies, while a separate investment holding, IH1 Srl, set up in 2021 with outside investors, puts in the first capital. Its portfolio page lists eleven companies created since 2018, including Morsy, Deeva and Pelomatto.

INVESTMENT THESIS

Creates plug-and-play platforms that connect customers with artisans, micro-enterprises and professionals in fragmented, under-digitised service markets, and prepares them for exit.

PORTFOLIO (11)

  • Morsy
    Food & Agriculture · since 2018
  • Orangogo
    Consumer & E-commerce · since 2020
  • Pelomatto
    Consumer & E-commerce · since 2023
  • Deeva
    Consumer & E-commerce · since 2023
  • Inpoi
    Real Estate & PropTech · since 2023
  • ZenVet
    Consumer & E-commerce · since 2023
  • Micury
    Consumer & E-commerce · since 2023
  • Dino
    Education · since 2024
  • HeyLucy
    HealthTech · since 2024
  • Balanced
    HealthTech · since 2024
  • Hommi
    Real Estate & PropTech · since 2024

TEAM

  • Farhad Alessandro Mohammadi
    Founder & CEO · source
  • Alessandro Mina
    Co-Founder & Board Member · source
  • Alexandre Campra
    Board Member · source

LINKS

FAQ

Mamazen is a accelerator based in Turin, Italy, founded in 2018.

Yes. Mamazen invests directly in private companies.

Mamazen invests at Pre-Seed and Seed stages in Consumer & E-commerce and Software & SaaS.

Key people at Mamazen include Farhad Alessandro Mohammadi (Founder & CEO), Alessandro Mina (Co-Founder & Board Member) and Alexandre Campra (Board Member).

Mamazen's investments include Morsy, Orangogo, Pelomatto, Deeva, Inpoi, ZenVet, Micury and Dino, among others.

Yes. Mamazen manages capital from outside investors.