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Single Family OfficePuts its own capital into companiesLAST VERIFIED Oct 2026 · 3 SOURCES

Cupcake Partners

Hong Kong single family office and holding company (Cupcake Partners Limited); not SFC-regulated, relying on family-office exemptions.

USEFUL FOR Co-investors

Family & background

HEADQUARTERS
Hong Kong, Hong Kong
FOUNDED
2013

Investment approach

ROUTES
Companies (own capital)

Overview

Cupcake Partners Limited describes itself as a single family office and holding company based in Hong Kong, registered under company number 1966001. It states that it is not required to be regulated by the Hong Kong Securities and Futures Commission and that it would be exempt from US SEC registration under the family office rule. Its website publishes no portfolio or team.

People

  • Angus Murray
    Founder · source
  • Peter Curtin
    Business Partner · source
  • Katharine Leo
    Business Partner · source

Frequently asked questions

Cupcake Partners is a single family office based in Hong Kong, Hong Kong, founded in 2013.

Cupcake Partners invests its own capital into companies.

Cupcake Partners invests in Media & Entertainment.

Key people at Cupcake Partners include Angus Murray (Founder), Peter Curtin (Business Partner) and Katharine Leo (Business Partner).