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Private Equity FundAllocates capital directlyActive · deal in last 18 monthsLAST VERIFIED Oct 2026 · 15 SOURCES

GENUI

Also known as GENUI GmbH, GENUI AG, Genui Partners

Hamburg impact-driven buyout firm (2014) backed by 30+ entrepreneur partners; invests in DACH market leaders in health, digitalisation and sustainable transformation.

HEADQUARTERS
Hamburg, Germany
FOUNDED
2014
OUTSIDE CAPITAL
Yes
TEAM LISTED
18 people

FOCUS

STAGES
GrowthBuyout
ASSET MIX
Private equityImpact
GEOGRAPHY
GermanyAustriaSwitzerland

WHAT IT IS

Private Equity Fund. A fund manager investing limited-partner capital into mature private companies.

ABOUT

GENUI is a private investment firm based in Hamburg and Zurich, founded in 2014 by entrepreneurs and investment professionals. GENUI GmbH in Hamburg is the AIFM of its funds GENUI II, GENUI III and GENUI CF II (German closed-end InvKGs), while GENUI AG in Zurich acts as investment advisor. More than 30 GENUI partners, founders or owners of market-leading companies, invest alongside the funds and sit on the entrepreneur advisory boards of portfolio companies. Since 2019 it has focused on good health, digitalisation and sustainable transformation, and it is a signatory of the Operating Principles for Impact Management.

INVESTMENT THESIS

Impact buyouts in economically successful companies with an intentionally positive business model for people or the environment, focused on good health (lowering healthcare system costs), digitalisation (including AI-enabled software) and sustainable transformation; supported by entrepreneur advisory boards.

PORTFOLIO (23)

  • Pfanner SchutzbekleidungNOTABLE
    Industrial & Manufacturing · since 2026
  • MagnoliaNOTABLE
    Software & SaaS
  • Argentus WestbridgeNOTABLE
    Climate & Energy · Exited
  • CherryNOTABLE
    Industrial & Manufacturing
  • Aagon
    Software & SaaS · since 2025
  • ROTOP Pharmaka
    HealthTech · since 2025
  • Permanence Marktplatz Oerlikon
    HealthTech
  • KGS Software
    Software & SaaS
  • Markup AI (formerly Acrolinx)
    Artificial Intelligence
  • Senseca (formerly GHM Group)
    Industrial & Manufacturing
  • FactFinder
    Software & SaaS
  • VALEARA (formerly ZNS Bottrop)
    HealthTech
  • APELOS Therapie (formerly Physio Holding)
    HealthTech
  • Berge & Meer
    Consumer & E-commerce
  • BRACE Group
    Media & Entertainment
  • Market Logic
    Software & SaaS
  • labor team
    HealthTech · Exited
  • Mindcurv
    Software & SaaS
  • mymuesli
    Food & Agriculture
  • GastroHero
    Consumer & E-commerce
  • fashionette
    Consumer & E-commerce
  • All4Labels
    Industrial & Manufacturing
  • CLOSED
    Consumer & E-commerce

TEAM

  • Sumeet Gulati
    Investor; Managing Director (Geschäftsführer) · source
  • Oliver Serg
    Investor; Managing Director (Geschäftsführer) · source
  • Max Odefey
    Investor; Managing Director (Geschäftsführer) · source
  • Melanie Büsing
    Chief Financial Officer; Managing Director (Geschäftsführerin) · source
  • Olivier Franscella
    Investment Advisor (GENUI AG) · source
  • Lionel Fracheboud
    Investment Advisor (GENUI AG) · source
  • Jeanne Schlaefli
    Investment Advisor (GENUI AG) · source
  • Christian van der Bosch
    Investor · source
  • Leif Niklas Fanter
    Investor · source
  • Caspar von Hodenberg
    Investor · source
  • Sarah Kaiser
    Investor · source
  • Florian Othmer
    Investor · source
  • Britta Helmes
    Investor · source
  • Nora Schulte
    Chief Impact & Client Relations Officer · source
  • Alexander Meier
    Lead AI · source
  • Carina Fourie
    Finance Manager · source
  • Olga Wilhelm
    Impact & Client Relations Manager · source
  • Harsha Philips
    Impact Associate · source

LINKS

FAQ

GENUI is a private equity fund based in Hamburg, Germany, founded in 2014.

Yes. GENUI invests directly in private companies.

GENUI invests at Growth and Buyout stages in HealthTech, Software & SaaS, Climate & Energy, Consumer & E-commerce and Industrial & Manufacturing.

GENUI's stated ticket size is €30M–€150M.

Key people at GENUI include Sumeet Gulati (Investor; Managing Director (Geschäftsführer)), Oliver Serg (Investor; Managing Director (Geschäftsführer)), Max Odefey (Investor; Managing Director (Geschäftsführer)) and Melanie Büsing (Chief Financial Officer; Managing Director (Geschäftsführerin)).

GENUI's investments include Pfanner Schutzbekleidung, Magnolia, Argentus Westbridge, Cherry, Aagon, ROTOP Pharmaka, Permanence Marktplatz Oerlikon and KGS Software, among others.

The most recent publicly reported investment by GENUI is Pfanner Holding (Pfanner Schutzbekleidung) (Majority acquisition (succession)), announced in Jan 2026.

Yes. GENUI manages capital from outside investors.